Community South Medical Center has a positive bottom line and is striving to
enhance health services for the population it serves.

HCA340 WEEK 4 ASSIGNMENT

S.W.O.T. (Strengths, Weaknesses, Opportunities,
Threats)

For this assignment, using the situation given below,
apply the S.W.O.T. Situational Planning Strategy which was described in Chapters
4 and 7 of your course text:

Situation: You are the C.E.O. of Community South Medical
Center, a large, urban for-profit healthcare facility. This institution has
comprehensive health services including acute care, residential care,
independent living, in-home nursing, hospice, neonatal, and pediatric services,
advanced cardiac services, a major trauma center, a center of excellence for
pulmonary services, and a neurosurgery center.

Community South Medical Center has a positive bottom line and is striving to
enhance health services for the population it serves. The patient care mix has
shifted in the last three years and its reimbursement source is currently: 25%
Medicaid (up 20%); 35% Medicare (down 12 %); 25% employer sponsored health
insurance (unchanged), 8% managed care (down 20 percent), 4% private pay
(unchanged) and 4% no-pay (up 25%).


 

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